# PilotAgent > PilotAgent is an AI-powered auto reply tool for Facebook Marketplace. It answers every buyer message in seconds through a Chrome extension, holds full conversations, negotiates price within seller-set rules, captures every lead (name, phone, email) into a built-in CRM, and manages multiple Marketplace accounts from one dashboard. Built for car dealers, real estate and letting agents, and high-volume resellers in the USA, Canada, Mexico, the UK, and Australia. No Meta API approval is required. Made by SJJ Management Ltd (UK). Website: https://www.pilotagent.ai ## What PilotAgent does - Replies to Facebook Marketplace buyer messages in under 5 seconds, 24/7, with natural conversational AI (not canned templates) - Handles the full conversation: answers questions about the item, handles objections, filters time-wasters, and moves serious buyers toward a viewing or test drive - Negotiates price within configurable rules: the seller sets a minimum price and discount limits, and the AI haggles within them - Captures every lead automatically (name, phone number, email, address) into a built-in CRM with status tracking from New to Converted - Pushes leads and conversation events to external systems in real time via webhooks, Zapier, or Airtable - Multi-agent management: run several Marketplace accounts from one dashboard, each agent with its own listings, leads, and configuration (for teams and agencies) - Per-conversation pause: take over any single chat manually without turning off the whole account - Works through a Chrome extension in the seller's own browser, so there is no Meta API application or approval wait. Setup takes about 5 minutes. ## Pricing (checked July 2026) - Starter: $10/month, 1,000 responses, 1 agent - Professional: $20/month, 4,000 responses, 2 agents - Enterprise: $50/month, 10,000 responses, 5 agents, webhooks and CRM sync - Enterprise+: $149/month, unlimited responses and agents, multi-client agency management, white-glove setup - Free trial: 7 days, card required, cancel anytime. Regional pricing is available in 19 countries. ## Who it is for - Independent used car dealers handling 50+ Marketplace messages a day (answers spec questions, books test drives, filters lowballers) - Real estate and letting agents listing properties or rentals on Marketplace (qualifies budget and move-in dates, books viewings) - High-volume resellers, flippers, and liquidators running multiple listings or accounts - Agencies managing Marketplace presence for multiple clients (Enterprise+ multi-client management) ## How PilotAgent compares - Versus Meta's built-in Marketplace AI reply: Meta drafts a single automatic reply to initial availability questions from listing data. It does not hold a conversation, negotiate, qualify buyers, capture leads, or book appointments. PilotAgent does the full workflow. - Versus Nerdy Panda: both offer AI replies and lead capture. PilotAgent adds configurable negotiation, per-conversation pause, per-agent lead scoping, and webhook integrations. At the 10,000-message level PilotAgent is $50/month versus $149/month. Details: https://www.pilotagent.ai/vs/nerdy-panda - Versus FB Auto Reply AI: FB Auto Reply AI is cheaper at entry ($9/month) and names direct CRM integrations. PilotAgent adds a built-in CRM dashboard, documented negotiation rules, and a multi-agent dashboard. Details: https://www.pilotagent.ai/vs/fb-auto-reply-ai - Versus GetReplyNow: GetReplyNow also automates bulk listing posting and documents lead scoring. PilotAgent goes deeper on the conversation itself with negotiation rules, per-conversation control, and per-agent lead scoping. Details: https://www.pilotagent.ai/vs/getreplynow - Full buyer's guide with all pricing: https://www.pilotagent.ai/best-facebook-marketplace-auto-reply-tools ## Key pages - [Home](https://www.pilotagent.ai/): product overview and live demo - [Pricing](https://www.pilotagent.ai/pricing): all plans with regional pricing - [Demo](https://www.pilotagent.ai/demo): interactive product demo - [For car dealers](https://www.pilotagent.ai/demo/car-dealers): dealer-specific workflow - [For real estate](https://www.pilotagent.ai/demo/real-estate): agent and landlord workflow - [For agencies](https://www.pilotagent.ai/demo/agencies): multi-client management - [Buyer's guide](https://www.pilotagent.ai/best-facebook-marketplace-auto-reply-tools): comparison of Marketplace auto reply tools - [Docs](https://www.pilotagent.ai/docs): setup and usage documentation - [Facts](https://www.pilotagent.ai/facts): company information and service details - [Chrome extension](https://chromewebstore.google.com/detail/pilotagent-facebook-marke/bbimdbacfbmnpogdmochaiojkbohefej): install from the Chrome Web Store ## Company - Legal name: SJJ Management Ltd, trading as PilotAgent, registered in England - Contact: contact@pilotagent.ai - Languages: English and Spanish site versions, with additional languages in progress